Advance your UX career to Staff， Lead， or Principal
Progress to the next IC level after senior—whether it’s called Staff， Lead， or Principal at your organization。 Learn from the designers who’ve done it themselves。

An industry-backed approach to growth
Based on how more than 50 companies evaluate employees and interviews with 19 designers on their progression at companies like Figma， Instacart， Dropbox， Etsy， and smaller companies。

- Understand the staff role with real-world project examples
- Learn which staff skills companies require
- Build an actionable growth plan
- Build influence and strategic thinking with actionable frameworks
- Understand how promotions work to get promoted faster

22 highly actionable chapters:

Understanding the role
○ Titles， leveling， and career tracks
○ Management vs。 IC tracks
○ Staff designer competencies
○ Staff projects examples

Planning the promotion
○ Steps to getting promoted
○ Asking for promotion
○ Evaluating your gaps
○ Building a growth plan

What to work on
○ Creating a Growth Flywheel
○ Increasing visibility
○ Spotting project opportunities
○ Choosing the right projects

Seeing the big picture
○ Understanding business
○ Selling ideas
○ Applying leverage
○ New responsibilities of Staff
○ Balancing quality and speed
○ Complexity and delegation
○ Working with people

Stakeholder management
○ Building consensus
○ Mentoring and getting help
○ Hiring

Communicating achievements
○ Performance reviews
○ Documenting achievements